Multilingualism is an order of
the future. Global mobility and the
interconnection of
society and markets demand border-crossing
communication.
Enterprises aiming to be competitive on export
markets need
management and skilled staff personnel with competent
knowledge
of foreign languages. According to an EU-survey, language
and
cultural barriers hinders mobilization of export resources
in a range of
estimated €100 billion in Europe alone.
(http://ec.europa.eu/education/languages/Focus/docs/elan.en.pdf).
More than ever it is true: multilingualism bridges
lingual and cultural
boundaries, opens markets and unites
them. Foreign languages improve
communication competencies
of staff
in more and more international teams.
Polyglot personnel
generate competitive advantages and are essential for
successful business contacts in a globalized world.